Reach the largest community of transportation professionals in Canada!
ITE Canada offers you a direct link to reach Canada’s community of transportation professionals through advertising and sponsorship. With over 2,000 members, we provide a unique opportunity to connect with a targeted group of individuals: leading decision-makers in the industry and practicing transportation professionals. In addition to our Annual Conference, which has its own trade show and sponsorship opportunities, we offer two advertising opportunities to help you reach your target market:
Transportation Talk advertising – ITE Canada’s quarterly member newsletter
ITE Canada Website sponsorship
Transportation Talk Advertising
Transportation Talkis published quarterly by ITE Canada, distributed to the entire membership and wider mailing list, and promoted via social media. This magazine-style publication features articles from and for transportation professionals and news from ITE Canada.
Format: magazine-style digital publication available for viewing and linking online and as a PDF download
Frequency: 4 times per year
Circulation: 3,600
Average reads: 1,000 per issue
Why Advertise?
Ads are available in a variety of sizes and include the following value-added visibility for your company:
All ads are directly linked to a URL of your choice (default to your corporate website)
Your company is recognized in the distribution email sent to our mailing list (typically viewed by 900+ recipients) with a direct link to your corporate website
Your company is acknowledged and tagged in social media posts that garner upwards of 1000 impressions within a week of posting. Display advertisers have your logo featured while directory advertisers have your company name listed. See sample post.
Ad Types & Rates
We offer two types of ads in Transportation Talk:
Display advertising: stand-alone ad embedded in a feature, article, or on the inside cover, ensuring the most visibility. These can be purchased by issue or at a discounted 4x rate for the year.
Directory advertising: ad in the Professional Services Directory listing. These are only available at a 4x rate covering all four issues released in a year.
Ad Type
1x Rate
4x Rate
Dimensions (w x h)
DISPLAY ADS
1/4 page
$350
$275 per
3.625″ x 4.75″
1/2 page – horizontal
$625
$475 per
7.75″ x 4.75″
1/2 page – vertical
$625
$475 per
3.625″ x 9.75″
Full page
$975
$825 per
8.5″ x 11″
Full spread
$1500
$1250 per
Two (2) side by side full pages – 8.5″ x 11″
DIRECTORY ADS
Directory Card
–
$400
3.625″ x 1.9″
Double Directory Card
–
$650
3.625″ x 3.8″
These advertising rates are based on digital art supplied. For assistance with ad development or to book an ad for an upcoming issue, please contact the Communications Coordinator.
Design Specifications
Preferred file format: press quality PDF
Colour space: RGB
Ad size: see Rate Card table above for dimensions of each ad type/size. No bleeds or printers’ marks required.
Submission: Ads will be sent via email to the Communications Lead. Any questions about ads can also be directed to them.
Publication Deadlines
Ad files must be submitted and invoices paid by the submission deadline to be published. Dates are subject to change.
All advertising must be prepaid prior to any ad appearing in Transportation Talk. Payment by EFT or credit card is preferred.
Ads booked at the 4x rate are billed in advance of each new volume (Spring). For existing regular advertisers, renewal notices are automatically sent after the fourth (Winter) issue requesting confirmation of continuance.
One-time ads (1x rate) are invoiced prior to distribution of the edition in which the advertisement has been booked.
Applicable taxes are extra.
For further information about payment, please contact the Business Manager.
Please note that Transportation Talk will not accept any form of career advertising. If you are interested in advertising employment opportunities to ITE Canada members, please see our ITE Canada Job Posting Service.
Website Sponsorship
Your corporate logo will appear on the ITE Canada homepage in rotation with other website sponsors. ITE Canada members and website visitors who click on your logo are taken directly to your corporate website. Show your leadership in the field with an annual website sponsorship for only $400.
